開賣啦，東區微笑路線！Check This Out! East District is Sure-to-Make-You-Smile!
「笑」科學的研究告訴我們笑是一種心理狀態的表情。心理學家們甚至認為笑是人類之間交流的古老的方式的一種。文獻指出人類也是地球已知物種中唯一會有意識使用笑的動物，笑的連貫性動作包括了心理狀態與肢體的協調，是一種情緒與意識，是屬於認知行為，多笑將會是對人體心靈與肢體協調的有氧運動。
Scientific studies define “smiling” as a psychological expression. Psychologists also believe that smiling is an ancient form of social behavior between people. Other studies have also shown that humans are the only animal on earth that consciously smiles. Smiling connects one’s mental state with physical action; it represents emotions and thoughts. It is a form of cognitive behavior, and to smile more is also believed to be a good exercise for the mind, body, and spirit.
【東區，微笑不打烊】
分析推敲大家來到東區的各種理由及因素，阿媒整理出你在東區可能遇見的幾種微笑特徵，你可以挑選合適自己的微笑風格走逛東區店點。EndFragment
★黑白切型微笑｜度小月擔仔麵→招牌哨子麵→美景川味→金賓滷味
這種微笑容易出現在東區地主自家經營的飲食類小店中，老闆和顧客的溝通簡單：點餐、外帶內用、找錢，如果來客太囉唆（蛋餅不要蛋，蚵仔麵線不要蚵仔要大腸…等等），老闆會停下動作毫不客氣直視客人。當你稱讚東西好吃，他們馬上會憨厚一笑，這類笑容通常不會伴隨太多問候語，俐落如剁個不停的黑白切。
應對方式：點菜要靠技術，不一定有MENU，沒有發票供驗算，一切都要跟老闆比快。
★花美型微笑｜瑪格莉特咖啡館→Papabubble→ Agnes b. CAFE → STAYREAL→BAPE
花美，意指年輕長相美好。這類微笑出現在東區巷弄的小間服飾店中，尤以韓國進口或老闆帶貨類店家為主。衣著裝扮媲美日系服裝雜誌，微笑通常伴隨新潮髮型、髮色、眼影、瞳孔放大片、睫毛膏、唇蜜…，但態度親切，同時思緒敏捷，因為這類店家很容易遇上愛砍價的關刀客，他們也必須馬上從花美男女變成有成本概念的叔嬸。
應對方式：千萬鎮定，不要被電得頭昏眼花，也在親切攀談的過程中提醒自己，跟他不是姊妹或哥兒們，所以，覺得貴還是要殺價，不該買的東西切記要放下。
★極地型微笑｜肯夢AVEDA→hc hair culture→森 CASA→斐瑟旗艦台北→CLUB DESIGNER
容易出現在高檔旗艦店家，因應商品特質，必須保有一種距離。他們時而像美術館的工作人員，時而是博物館的研究人員，通常關注商品的時刻比關注客人的時刻多，會用眼神和商品深情對話，但面對客人則用語扼要。這種微笑通常就像北極的陽光一般，它有光線，但沒有什麼溫度，營造的是一種淡淡朦朧的美感…。
應對方式：這樣的店家顧客都已經是品牌內行人，要作點功課才能進去。
★服務本位型微笑｜采采食茶文化→ 誠品敦南店→HARNN & THANN 涵庭→普諾麵包坊→Paul 保羅麵包沙龍
這樣的自信，通常來自服務技術類的人員，他們通常是各類行的服務員：3C賣場服務員、便利超商店員，他們有一些你意料之外的絕學，能眼明手快的解決你渴切的需求。例如，你急著採買時的超市服務人員，適切的指引與精闢的建議，讓你的採買時間從一小時變20分鐘。
應對方式：清楚明快的客人比較符合他們的節奏，越是實事求是的討論，他們能幫的就越多，甚至可以為你在制式的條件中提供你一個客制化的建議。
【East District, Making You Smile All Day Every Day】
After sorting through the different reasons that people have for coming to the East District, Mapper has organized the following unique “smiles” that you will probably encounter here. Come stroll through the East District and pick out your favorite kind of “smile”.
★Easy Peasy, No Muss, No Fuss｜Du Hsiao Yueh danzhi noodles →Signature “Whistle”noodles→ Meijin Sichuan flavors →Jibin braised food
This type of smile is usually spotted in small eateries in the East District, with the proprietors also the owners of the real-estate properties that’’he shops are run in. The exchange between the shop owners and the patrons at these joints are always straight to the point: place your order, to-go or for here, and get your change back. Anyone being too fussy (no eggs in the egg crepe, no oysters in the oyster noodles, etc…) will sure get a cold stare from the boss. A simple compliment of “delicious” will win you a humble, earnest smile. A smile like this usually doesn’t come with any small talk. It is easy peasy, no muss, no fuss.
Insider Tip: Ordering and paying at these places may require some practice. Menus may not always be available and so are receipts. Efficiency is the game, so play it right and you will be rewarded with delicious delights.
★Très Chic, Très Hip｜Marguerite Caf'e→ Papabubble→ Agnès b Cafe → STAYREAL→BAPE
Très chic, très hip, young and fab. This kind of smile is often spotted inside small boutiques nestled in the alleys of the East District, especially those with Korean fashion imports or items handpicked and brought back by the shop owners from overseas. These chic and hip ones often look like they’ve just stepped out of fashion magazines, with their smiles accompanied by the latest hairstyles, the perfect hue of highlights on their tresses, the right amount of smoky eye shadow, or lashes with mascara that could go on for days. Don’t be fooled though, because these fabulous ones are also quick and sharp. If you try to haggle, they can also play that game and reason with you while gazing deep into your soul through their mesmerizing circle lens adorned eyes.
Insider Tip: Stay calm and carry on. Don’t let their hipness push you head over heels. Remember, they are not your besties no matter how good the conversation may be. So, if something is really out of your budget and haggling is just out of the question, put it down and step away.
★High-end Fabulousity｜Canmeng AVEDA→ hc hair culture→ Mori casa →Visavis Hair Design –Taipei Flagship→ CLUB DESIGNER
A sense of distance is purposely maintained at high-end flagship stores simply because of the services they provide. Those inside are sometimes like museum staffers and sometimes also like research fellows. They pay tremendous attention to the products they provide; sometimes even more than the time they spend on their clients. They are caught gazing deep into the products seemingly having a profound, soulful conversation with them. However, they are often tacit and straight to the point with customers. This type of high-end smile is like the sun in the North Pole. It is quite dazzling but not overly warm. The feeling it projects is faint and subtle, beautifully elusive.
Insider Tip: Regulars at these places are all insiders. So, please do some research before stepping in.
★Your Wish is My Command｜Cha Cha Thé→ Eslite Dunnan Branch→ HARNN & THANN→ Pozzo Bakery→ Paul Bakery
Such confident smile is usually spotted on an experienced person working in the service industry, such as an electronic goods salesperson or a staff at a busy convenience store. They all have something up their sleeves that are unexpected and are quick and sharp, ready to satisfy your urgent needs. For example, for some last minute urgent trip to the store, a knowledgeable supermarket employee that knows the place like the back of his hand will surely cut your shopping time from one hour to 20 minutes by pointing you to the right aisles to fetch what you need.
Insider Tip: Customers that are clear about what they need bring out the best in these people. They are able to provide better services to you if you can tell them exactly what you are looking for. They might even be able to offer you customized options amidst all the massed produced items.